How to Deal with ‘Shrinkflation’

household staple: 가정 필수품
Consumer companies that make food and beverages and household staples like paper towels have been shrinking package sizes…

take a hit: 타격을 입다, 손해를 입다
Instead of taking the hit, manufacturers are passing those higher cost on to the consumer…

earning call: 수익결산 컨퍼런스
PepsiCo CEO on a recent earnings call justifying the increases by saying….

consumer advocate: 소비자 단체, 소비자 보호 운동가
ramp up: 늘리다, 증가시키다
Consumer advocates say they’ve seen product downsizing ramping up in the past few months.

sneaky: 교활한, 비겁한
Oh it’s absolutely a sneaky process.