{"id":1405,"date":"2024-09-04T13:01:59","date_gmt":"2024-09-04T04:01:59","guid":{"rendered":"http:\/\/lp.spep.co.kr\/?p=1405"},"modified":"2024-09-06T14:07:57","modified_gmt":"2024-09-06T05:07:57","slug":"how-walmart-is-using-big-data-iot","status":"publish","type":"post","link":"https:\/\/lp.spep.co.kr\/?p=1405","title":{"rendered":"How Walmart Is Using Big Data &amp; IoT"},"content":{"rendered":"<!-- wp:themify-builder\/canvas \/-->","protected":false},"excerpt":{"rendered":"","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[70],"tags":[82,78,79],"builder_content":"\n<h3>VOCABULARY & EXPRESSIONS<\/h3> <p data-pm-slice=\"1 1 []\"><strong><mark>at the center of (something)<\/mark>: <\/strong>~\uc758 \uc911\uc2ec\uc5d0<br \/>That gives us a great opportunity to put the customer <strong><em>right at the center of what we do<\/em><\/strong>.<br \/><br \/><strong><mark>competitive marketplace<\/mark>: <\/strong>\uacbd\uc7c1\uc801\uc778 \uc2dc\uc7a5<br \/><strong><mark>seamless shopping experience<\/mark>:<\/strong> \uc6d0\ud65c\ud55c \uc1fc\ud551 \uacbd\ud5d8<br \/>In today\u2019s highly <strong><em>competitive marketplace<\/em><\/strong>, grocery retailers strive to create a <strong><em>seamless shopping experience<\/em><\/strong> that drives sales and builds loyalty with their customers.<br \/><br \/><strong><mark>exposure to promotions<\/mark>: <\/strong>\uad11\uace0 \ub178\ucd9c<br \/><strong><mark>product interaction<\/mark>:<\/strong> \uc81c\ud488 \uc0c1\ud638 \uc791\uc6a9<br \/>IoT data is used to track the effectiveness of store layouts, <strong><em>exposure to promotions<\/em><\/strong>, <strong><em>product interactions<\/em><\/strong>, and use of digital kiosks and mobile apps.<br \/><br \/><strong><mark>upsell<\/mark>: <\/strong>\uc0c1\ud5a5 \ud310\ub9e4\ud558\ub2e4 (\uae30\uc874 \uace0\uac1d\uc774 \uc0ac\uc6a9\ud558\ub294 \uc81c\ud488\uc758 \uc0c1\uc704 \ubc84\uc804\uc744 \uad6c\ub9e4\ud558\ub3c4\ub85d \uc720\ub3c4\ud558\ub294 \ub9c8\ucf00\ud305)<br \/><strong><mark>cross-sell<\/mark>: <\/strong>\uad50\ucc28 \ud310\ub9e4\ud558\ub2e4 (\uc544\uc9c1 \uc0ac\uc6a9\ud558\uace0 \uc788\uc9c0 \uc54a\uc740 \uc81c\ud488\uc744 \uc18c\uac1c\ud558\uace0 \ucd94\uac00\uad6c\ub9e4\ub97c \uc720\ub3c4\ud558\ub294 \ub9c8\ucf00\ud305)<br \/>For marketers, identifying customer desire, delivering curated content to <strong><em>upsell<\/em><\/strong> and <strong><em>cross-sell<\/em><\/strong> and measuring the success of promotions has never been simpler and more accurate.<br \/><br \/><strong><mark>eliminate long queues<\/mark>: <\/strong>\uae34 \uc904\uc744 \uc5c6\uc560\ub2e4<br \/><strong><mark>cognitive intelligence<\/mark>:<\/strong> \uc778\uc9c0 \uc9c0\ub2a5<br \/>IoT provides service level metrics and enables store managers to <strong><em>eliminate long queues<\/em><\/strong>, schedule staff efficiently through <strong><em>cognitive intelligence<\/em><\/strong>, and make sure customer expectations are being met at every service point in the store.<\/p>","_links":{"self":[{"href":"https:\/\/lp.spep.co.kr\/index.php?rest_route=\/wp\/v2\/posts\/1405"}],"collection":[{"href":"https:\/\/lp.spep.co.kr\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lp.spep.co.kr\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lp.spep.co.kr\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/lp.spep.co.kr\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1405"}],"version-history":[{"count":13,"href":"https:\/\/lp.spep.co.kr\/index.php?rest_route=\/wp\/v2\/posts\/1405\/revisions"}],"predecessor-version":[{"id":1419,"href":"https:\/\/lp.spep.co.kr\/index.php?rest_route=\/wp\/v2\/posts\/1405\/revisions\/1419"}],"wp:attachment":[{"href":"https:\/\/lp.spep.co.kr\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1405"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lp.spep.co.kr\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1405"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lp.spep.co.kr\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1405"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}