Now This Is How You Captivate an Audience

tragedy: 비극
…the death of one man is a tragedy, and the death of a million is a statistic.

defend oneself: 자신을 보호하다
…and we see a proud people standing up to defend themselves…

blotter: (경찰의) 사건 기록부
She went online onto the blotter and found out that that 18-year-old girl had died.

specific: 구체적인, 특정한
When you tell a story about a specific person, you feel it way more…

flat fee: 정액 요금
If they did flat fee we’d all be fine.

relate: 관련시키다
…and people will relate their experience to the Joneses, not to the 55 houses you’ve sold…