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    Finance & Economy Finance, listening, logistics, vocabulary

    The Post-Brexit Hard Sell for British Food in Asia

    SPEP R&D ⋅ July 1, 2024

    Vocabulary & Expressions

    appetite: 식욕
    Asia was one of the regions targeted as a market because of its rising incomes and an increasing appetite for Western food.

    gastronomy: 요리법
    But these cheese exporters are here to fly the flag for British gastronomy.

    vital: 필수적인
    diplomacy: 외교
    Selling food to Asia isn’t just vital for its economy, it’s basically a form of diplomacy.

    culinary: 요리
    It’s something we have in common and that makes it easier to spread the Italian culinary tradition around the world.

    host: 주최하다
    grant: 보조금
    The UK government told the BBC that it has hosted events at trade shows in the region to try and drive demand for British food, but the suppliers don’t receive any grants to attend these events in the first place.

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